Five Gold Awards recognize healthcare organizations for work spanning digital experience, recruitment, advertising and integrated marketing
KANSAS CITY, Mo. August 28, 2026 – From making healthcare easier to navigate to reaching new audiences and attracting the people needed to deliver care, five healthcare organizations have earned national recognition for marketing initiatives designed around the people and communities they serve.
Together, the organizations received five Gold Awards across categories spanning websites, integrated marketing, electronic advertising, recruitment, and total advertising campaigns.
The recognition reflects something larger than individual campaigns or creative executions: the many ways healthcare organizations are investing in stronger connections with the people they serve.
Homestyle Direct received a Gold Award in the Total Advertising Campaign (without TV) category for its direct-to-consumer campaign. The work supported the organization’s efforts to connect eligible consumers with medically tailored meals through an integrated approach spanning strategy, creative, and advertising.
IVF Florida received a Gold Award in the Website category for its redesigned website. In a healthcare journey that can be both highly personal and complex, the digital experience was developed to help prospective patients more easily explore fertility services, understand their options, and take the next step.
Liberty Hospital received a Gold Award in the Professional Recruitment Program category for its Getting to Know Series. The work aligns people and culture at the center of recruitment, helping prospective employees gain a better understanding of the organization and the people who deliver its care.
Santa Clara Family Health Plan received a Gold Award in the Electronic Advertising category for its Duel Connect FY25 initiative, recognizing digital advertising created to connect its audience with important healthcare information.
Yuma Hospital & Clinics received a Gold Award in the Website category for its 2025 rebrand and redesigned website. The work was designed to make it easier for patients across Yuma, Akron and surrounding communities in northeast Colorado to find information, schedule appointments and access services, supporting the hospital’s commitment to providing personalized care close to home.
We All Advance Together
Although each organization faced a different challenge, the work shares a common purpose; helping healthcare organizations build stronger relationships with the people and communities they serve.
The idea is central to Onspire Health Marketing’s approach to healthcare marketing: We all advance together.
Healthcare is a shared endeavor, and so is the work of telling its story well. Onspire brings fully integrated capability to each engagement, connecting strategy, creative, digital, media, content and technology around the needs of each client.
But the measure of that work isn’t the award itself.
It’s what happens when a healthcare organization can make its services easier to find. When a patient can better understand where to turn for care. When an employer can connect with its next great hire. When a healthcare brand becomes more relevant and accessible to its community.
When healthcare organizations advance, the patients, providers and communities they serve can advance with them.
“These awards belong first and foremost to our clients,” said Lindsey Elliott, VP of Integrated Client Services. “Each of these organizations face a different challenge, but they share a commitment to the people they serve. We’re proud to work alongside them and help bring those stories, services and opportunities to the people who need them.”
The Healthcare Advertising Awards recognize outstanding work in healthcare marketing and advertising. The 43rd annual competition received more than 4,300 entries, with entries evaluated for creativity, quality, message effectiveness, consumer appeal, graphic design, and overall impact. Only 421 entries received Gold Awards.
About Onspire Health Marketing
Onspire Health Marketing is a fully integrated healthcare marketing agency helping hospitals, health systems and healthcare organizations strengthen their brands, connect with audiences and drive sustainable growth. Through strategy, creative, digital marketing, media, technology, and data, Onspire works alongside healthcare organizations to turn marketing into a meaningful driver of organizational advancement.