Dobies Presents Social Media Strategies at KCHCS

KANSAS CITY, Mo. – “How to Deploy Social Media to Improve Patient Engagement” – that was the topic at hand when Carol Dobies, president and owner of Dobies Health Marketing, led a panel discussion at the Kansas City Healthcare Communicators Society (KCHCS) 2011 Fall Conference last week. Healthcare professionals who attended the interactive session gained a better understanding of best practices in social media strategies. Panelists included representatives from two area hospitals, and a data and analytics expert from a local firm that monitors web and social media traffic.