At Dobies Health Marketing, we like to stay on top of all things healthcare marketing. After learning some of our recent campaigns earned national recognition with Healthcare Advertising and Aster Awards, we decided to look at other creative work that’s turning heads in the field of marketing. I gathered the troops – our awesome team at Dobies Health Marketing – and together we explored standout creative from our fellow 2015 Aster Award winners and other inspired minds.
We looked at innovative websites, hospital marketing campaigns and more. Here are some of our favorites – maybe one or two will inspire you and as you think about your next campaign:
- Nothing Shall Be Impossible – This consumer-centric campaign eloquently infuses the hospital’s faith-based brand into numerous patient stories about “overcoming the impossible.” It won the 2015 Aster Award for Best of Show.
- Smarty Pins – a fun way to play with Google Maps
- The ease of use of the Volkswagen website
- Made with Code – a Google site teaching girls to code
Enjoy!