Whether your website has been neglected or if it’s a top priority that you put time, budget, and effort towards, you may have overlooked one major factor – website accessibility. In recent years, analysts have warned businesses against ADA lawsuits. Today, some have even targeted medical groups because their websites are not accessible to people with disabilities. Learn more about what you can do to
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in emails, newsletters, or any other patient materials.
Social media can provide an expansive reach for your healthcare practice and help you achieve your goals. In healthcare, social media is not only used to build the reputation of your practice, it can also be used to educate and engage with potential patients. As you develop your social content, have it reflect the same things that you establish with your patients – credibility, empathy,
Do you enjoy receiving a surprise medical bill? Neither do your patients. The No Surprises Act is patient protection legislation that came into effect on January 1, 2022. The act protects people from receiving unexpected medical bills and provides a process for resolving billing disputes. Some points of interest from the Act include: Medical providers must share a plain language disclosure to patients specifying
Is your practice not capturing after-hours leads and missing out on potential revenue? Patients interested in making an appointment may be doing their research online, typically after-hours when it’s most convenient for them. Why? Most people are busy during the day, and it is not until things settle down in the evening or when they wake up first thing in the morning that they have
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in emails, newsletters, or any other patient materials.
KANSAS CITY, Mo.— Dobies Health Marketing has added new talent to its strategy-first healthcare marketing, branding and advertising firm. AJ Templin, MBA, has joined the team as Digital Marketing Manager. AJ’s experience and expertise includes digital advertising, marketing research and analytics, email marketing, and social media. In his new role, AJ works with the firm’s internal teams and digital media partners to plan and manage
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in emails, newsletters, or any other patient materials.
The No Surprises Act (NSA) went into effect on January 1, 2022. This law is designed to protect patients from surprise medical bills, also known as balance bills, in emergency and non-emergency situations and creates a mechanism for physicians and payors to address the bills for medical services. This Act ensures that patients are only responsible for in-network cost-sharing, requires that patients be provided certain
Do’s of Email Marketing Email marketing is an effective tool to reach patients and promote action. Many practices, both large and small, use email to communicate, inform, or incentivize. Here are a few do’s to help you get started and be successful with your email marketing.
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