You want all of the positive reviews, and that’s not a bad thing. But how you get them is another story. Google has always had a policy in place to safeguard against false or spammy reviews, but over the last year they’ve made huge strides in making sure that they’re cracking down on any and all unethical review techniques. One such technique is called review
What’s the big barrier to hearing aid sales? And what can you do to overcome it and help more new patients with the latest hearing aid advances? The problem is that most people don’t want to admit they have hearing loss. It’s akin to admitting they’re aging, not something anyone likes to admit. Worse, some people associate wearing hearing aids with being old and worry
Chances are you’ve heard the term SEO more than once if you’re actively doing marketing on your practice’s site. But, do you actually know what it means? Because it’s not a tangible product, SEO tends to have a bit of a problem being fully understood. The questions “is it working?” and “why am I not ranking?” come up more often than not, and when the
KANSAS CITY, Mo. – Dobies Health Marketing, a strategy-first marketing, branding and advertising firm for healthcare companies, recently welcomed Maris Panjada to the team as Marketing Coordinator. With experience in marketing and creative communications, Maris supports and coordinates the firm’s work on integrated campaigns, branded merchandise and other projects. In addition to coordinating workflow among the client services and creative teams, she oversees production management
Keep your website, newsletter, and social media content fresh and engaging with Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in emails, newsletters, or any other patient outreach programs. Use these on
Healthcare pricing can be complicated. When it comes to healthcare, knowing the upfront cost is not always easy. For many patients, they do not always know what a diagnostic test, an in-office procedure, or surgery costs until they receive a bill from their doctor or a letter from their health plan. As a patient, this uncertainty can make it hard to plan for and manage
It’s a small but significant change as we navigate health brands into the future. As we embark on our 27th year as a leader in healthcare marketing, branding and advertising, we are pleased to announce that Dobies Healthcare Group is now Dobies Health Marketing. “Our name change may seem simple, but to us it is very meaningful,” says Carol Dobies, MBA, chief executive officer, who
Prostatic Artery Embolization (PAE) patient education content, developed by Merit Medical and made available through Encounter Health, is now available to physicians who perform this procedure. For more information, or to add Prostatic Artery Embolization (PAE) content feed to your website, please contact our sales team.
There’s a chance that you’ve had a review left for you or your practice that really made your blood boil. There’s also a chance that you really wanted to respond to that person with all of the thoughts that first came to your mind. Hopefully you stopped and realized that in the healthcare space there’s always room for a little bit of HIPAA, but if
Keep your website, newsletter, and social media content fresh and engaging with Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in emails, newsletters, or any other patient outreach programs.
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