How can you keep improving and growing your medical practice every day and become outrageously successful? Every day as the practice owner, you’ve got an overwhelming amount of details to handle, from marketing to staffing to patients, and much less finding time to deal with all of the above. It can be a lot to keep track of. When things go wrong, for example, someone
One thing we have learned from the post-pandemic era in healthcare is that we must prepare for what is to come – and adapt. There have been several changes over the last two years, and perhaps more to come. There is talk of an economic downturn, which always affects the healthcare industry. Practices, individual providers, and patients will need marketing support to remain in the
Jordan Kloewer, our senior health data analyst, recently led a discussion at the KC HEALTH Communicators’ fall 2022 conference. His presentation, “Data-Driven Marketing: Leveraging Data for Focus and Measuring What Matters Most,” explored best practices for informing smart hospital marketing plans. Key takeaways from Jordan’s presentation are summarized below. We all know healthcare generates a huge amount of data. With the volume of information already
What happened to your revenue uptrend? You graduated medical school at the top of your class. You passed your boards with flying colors. You are an expert at helping make your patients feel better and live better lives. But in all that training, you never learned how to run a small business. Getting new patients in the door, managing employees, and making sure things around
When you’re running a practice and caring for patients, building a purpose-driven marketing plan, creating high-quality content, and optimizing current campaigns is the last thing you have time for. If you’re evaluating medical marketing agencies to help grow your practice, be weary of those that use high-pressure sales tactics and these 10 online medical marketing scams that won’t generate results.
Your healthcare website is one of the most important touch points in the patient experience. It is often the first place patients visit to get to know your organization and the services you provide. As we shift into a new year, consider your healthcare website. If you do not have one, it is essential to create one. This should be a top priority. If you
With the holidays around the corner, now is the ideal time to plan for the new year.
A new year will always bring changes, and as healthcare marketing experts it’s our job to stay ahead of trends and plan for success.
In healthcare, it’s important to strategize with plenty of time for both approval and implementation. Often there can be some red tape to navigate regarding budgets, marketing plans, and the calendar year so it is wise to get started before you feel behind.
Here are our 10 best healthcare marketing strategies that will grow your practice in 2023 – and beyond.
Did you know that 77% of potential patients are using search engines prior to ever booking an appointment? This means that your medical website’s design needs to be engaging, helpful, and functional. As you capture and educate users through your practice website, you will find that the top medical websites have a few things in common. Here are 7 things that will help your website perform better.
Practis is proud to announce Anderson Orthopaedic Clinic has won gold for “Best Overall Site” at the 2022 eHealthcare Leadership Awards. Practis designed the Gold award-winning website for Anderson Orthopaedic Clinic. Our team worked hand-in-hand with Anderson Orthopaedic Clinic to tailor the site to their individual needs. The eHealthcare Leadership Awards program recognizes the very best websites and digital communications of healthcare organizations, online health companies, pharmaceutical/medical
How do we sharpen the saw at MedPB? What do we do to continue to improve communication and collaboration, as well as get better results for our medical practice clients? Well, we have over 100 success habits we use, but one of the most fun is getting together, IN PERSON, as a team. Which is something we haven’t been able to do since 2019, due
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