
Brand Promises in Healthcare: How to Deliver through Patient Touch Points
Healthcare consumers are more empowered than ever to choose according to their perceptions, and they know it. As health plans
Stay up to date on important industry topics with our latest news, blogs, and more.

Healthcare consumers are more empowered than ever to choose according to their perceptions, and they know it. As health plans

Kansas City, Mo. – Danforth Health Systems, an entrepreneurial start-up serving the EHR/meaningful use technology needs of small, rural and

In a social media panel discussion moderated by Carol Dobies at the KCHCS Fall Conference, the three panelists – who represented

KANSAS CITY, Mo. – “How to Deploy Social Media to Improve Patient Engagement” – that was the topic at hand

Later this week, I will moderate an interactive panel for Kansas City Healthcare Communicators Society.The topic: How to Deploy Social

In our last post, we talked about word clouds and their practical uses beyond the blog. This week, we’ll continue

You’ve seen them on blogs as handy visual aids that spotlight keywords from page content. Word clouds make it easy

KANSAS CITY, Mo. – The North American Transplant Coordinators Organization (NATCO) engaged Dobies Health Marketing to conduct a brand audit

Kansas City, Mo. – As the organization prepares to go to market with a new homecare software solutions suite, Mediware

Last year we developed a deck of 52 marketing tips and collected more from our peers at SHSMD. A big