What’s New at Onspire Health Marketing

Dobies process circle

Dobies Presents Social Media Strategies at KCHCS

KANSAS CITY, Mo. – “How to Deploy Social Media to Improve Patient Engagement” – that was the topic at hand when Carol Dobies, president and owner of Dobies Health Marketing, led a panel discussion at the Kansas City Healthcare Communicators Society (KCHCS) 2011 Fall Conference last week. Healthcare professionals who attended the interactive session gained a better understanding of best practices in social media strategies.

October 17, 2011
Dobies process circle

Dobies Health Marketing Facilitates Strategic Planning for NATCO

KANSAS CITY, Mo. – The North American Transplant Coordinators Organization (NATCO) engaged Dobies Health Marketing to conduct a brand audit earlier this year. The strategic healthcare marketing and branding experts at Dobies performed a systematic, board-directed review of the company’s branding efforts, which included a communications audit, an internal audit and an external audit. After presenting key findings from the brand audit to NATCO leadership,

June 30, 2011
Dobies process circle

Healthcare Software Leader Retains Dobies Health Marketing for Brand Positioning & Campaign Development

Kansas City, Mo. – As the organization prepares to go to market with a new homecare software solutions suite, Mediware Information Systems, Inc. has retained Dobies Health Marketing (DHG) for brand positioning and campaign development. In 2010 Mediware retained DHG for customer research to support pending homecare software acquisition initiatives, and DHG will now mine further into customer and other stakeholder interests to assess Mediware’s

May 20, 2011