What’s New at Onspire Health Marketing

Abby Squires, Marketing Manager – Dobies Health Marketing

Dobies Health Marketing Welcomes Abby Squires as Marketing Manager

KANSAS CITY, Mo. — Dobies Health Marketing, an Onspire Health Marketing company, welcomes Abby Squires to its growing client services team. As Marketing Manager, Abby supports the development and execution of strategic marketing plans and highly integrated advertising initiatives for clients. Abby is also instrumental in client engagement and account management. Her background includes more than a decade in the healthcare field and more than

November 25, 2024
Mike Brachtenbach, Senior Marketing Manager – Dobies Health Marketing

Dobies Health Marketing Welcomes Mike Brachtenbach as Senior Marketing Manager

KANSAS CITY, Mo. — Dobies Health Marketing, an Onspire Health Marketing company, is pleased to announce the addition of Mike Brachtenbach as Senior Marketing Manager. In this role, Mike will manage client relationships with a focus on strategic and tactical planning and an emphasis on hospital and health system accounts. From his career spanning 15+ years in strategic marketing, project management, account service and more,

November 4, 2024
An image of a doctor’s stethoscope on a laptop to signify tracking technologies and the risk of patient data breaches.

Online Privacy and Security in Healthcare: What You Need to Know

Web privacy and security are critical concerns for healthcare organizations and consumers – that’s nothing new. However, the introduction of new regulations around tracking tools and consumer targeting means that protecting sensitive data is more complex than ever. At a recent event hosted by KC Health Communicators, AJ Templin, Digital Marketing Manager, shared essential information for anyone trying to ensure their online privacy and security

November 1, 2024
An image of the Dobies Health Marketing circle logo and a doctor’s stethoscope on a laptop to signify tracking technologies and the risk of patient data breaches.

Onspire Health Marketing Partners with Freshpaint for “Privacy-First” Healthcare Marketing

Partnership Safeguards Patient Data with Best-in-Class Healthcare Privacy Platform CHARLOTTE, N.C. (October 31, 2024) – Onspire Health Marketing, a tech-enabled marketing firm for medical practices, hospitals, and other healthcare organizations, has announced its innovative new partnership with Freshpaint. Freshpaint, a leading health technology provider, helps bridge the gap between patient privacy and digital marketing by ensuring sensitive data is never shared with tools that could

October 31, 2024
Bringing in new potential patients through SEO

Expert Healthcare SEO Tactics to Grow Your Practice

Medical SEO Fundamentals That Get Results As a practice owner, you know SEO for healthcare is important for earning a top spot on search engines. But savvy SEO (search engine optimization) is about more than just your Google ranking; it’s about high-quality traffic driven by organically attained visibility. In other words, medical SEO should source patients interested in your services, leading to more appointments and

October 24, 2024

Onspire Health Marketing Acquires Aesthetic Brand Marketing

Onspire Health Marketing announces the acquisition of Aesthetic Brand Marketing (ABM), a San Diego-based interactive web design and marketing agency focused on the elective healthcare market – primarily cosmetic surgery centers, dermatology practices and medical spas.

October 9, 2024
Collage of media screens

Smart Media Buying in a Presidential Election Year

Executing a successful advertising strategy – one that helps your organization maintain share of voice in a presidential election year – is no easy challenge. As political campaigns heat up over the summer into fall, it is essential to consider how political ad spending will impact, or should we say dominate, the advertising ecosystem you’re competing in. Between 2020 and 2024, U.S. digital political ad

August 6, 2024

Practis Announces Formation of Onspire Health Marketing

Practis announces the formation of Onspire Health Marketing, a full-service marketing firm that exclusively serves organizations within the healthcare industry. Onspire Health Marketing provides fully integrated digital marketing solutions alongside strategy-first marketing, branding and advertising services to meet every client’s needs.

July 1, 2024
Laura Hutchinson, Art Director/Graphic Designer – Dobies Health Marketing

With Laura Hutchinson Joining the Team, Graphic Design Enjoys Healthy Growth at Dobies Health Marketing

KANSAS CITY, Mo. — The healthcare-specialized creative team at Dobies Health Marketing continues to grow, as the firm recently welcomed Laura Hutchinson as Art Director/Graphic Designer. Laura works closely with design, content and media teams to infuse unique creative energy into marketing campaigns, branding initiatives, web designs and much more. With more than 20 years of experience in graphic design, Laura is known for her

June 13, 2024
Katie DeClue, Marketing Specialist – Dobies Health Marketing

Dobies Health Marketing Welcomes Katie DeClue, Marketing Specialist

KANSAS CITY, Mo. — To keep pace with its growing client base, Dobies Health Marketing continues to expand its client services team. Recently, Katie DeClue, a marketing and communications professional with health industry experience, joined the team as Marketing Specialist. In this role, Katie supports, tracks and helps manage the day-to-day activities between the client, client services and the firm’s other teams as needed, including

May 23, 2024