What’s New at Onspire Health Marketing

4 Practical Tips for Reopening Your Practice Post COVID-19

The world in which we live in today isn’t what it used to be. In an effort to social distance and keep both patients and employees safe, the busy office environment with a waiting room filled with patients is something that most healthcare practices look to avoid right now. Continuing to provide care virtually, requesting patients remain in their car until they can be seen,

Data Visualization: Illuminating Healthcare Marketing Strategies

Worldwide, the healthcare data analytics market is expected to be worth nearly $50 billion by 2024. That’s a lot of data analysis, and with good reason – it’s no secret that data drive smart decisions. And yet, we see all too often that the resulting analyses fall short of telling healthcare leaders what they really need to know. Tables and spreadsheets have their limits –

Dobies Health Marketing and Grapevine Designs Collaborate to Support the KC Healthcare Community

KANSAS CITY, Mo. (May 1, 2020) – As part of their shared commitment to serving the local community, the teams at Dobies Healthcare Marketing and Grapevine Designs donated time and talent to support the launch of a new initiative from the Kansas City Healthcare Communicators Society (KCHCS). The program, called KC Loves Healthcare, recognizes and honors healthcare professionals and support teams throughout Kansas City for

How to Keep Your Practice Thriving After COVID-19

With many states opening up or loosening restrictions, it seems that there are some changes on the horizon for the COVID-19 pandemic. Although this is a step towards normalcy, it’s not fully certain that things will go back to 100% in the short term, so being proactive is key. If you’ve been active in maintaining your online presence, there are a number of things that

The Importance of Telehealth For Your Practice

During these uncertain times, there is one thing that is certain, and that is that your patients still need you. Although there are many restrictions around patients being in your office during the COVID-19 pandemic, the option of telehealth is becoming a ubiquitous solution for practices around the globe. If your practice has previously thought about offering this as a solution, but have not fully

Is Advanced TV in Your Media Plan? How to Safeguard Share of Voice this Political Season

Right now it is understandable that COVID-19 coverage is dominating the airwaves (and likely your own communications, too). But when that subsides, we will still find ourselves in the midst of an attention-grabbing election year. Huge coffers of political ad dollars will be dispatched to command as much share of voice in your market as possible between now and November. The question is: How can

Exploring the Advanced TV Ecosystem: Options for Amplified Targeting

TV and digital media consumption are on the rise, particularly right now as social distancing and self-isolation takes hold across the country. Advanced TV, which has been steadily growing in popularity for the past few years, is well poised to help consumers fill their time and escape from topics like COVID-19 and the 2020 election by watching what they want, when and where they want

Financing Help for Keeping Your Practice in Business During COVID-19

As a medical, dental or other healthcare business, you are likely feeling the economic impact from the coronavirus pandemic.  While you may have planned for a rainy day, no one could have anticipated the magnitude of this crisis nor how long it will last. What you need right now is cash.  The good news is that the federal government has stepped up to help. On

Why Online Marketing Is Important During the COVID-19 Pandemic

These times are challenging and uncertain for all industries, and even those in the healthcare space may begin to feel struggles. However, with quarantines becoming standard, people are turning to the internet for advice, entertainment, and communication. That means that your online presence is more important now than ever. Here are a few reasons why, and what you should do moving forward. 

How Medical Practices Can Keep Patients Informed About COVID-19

As a healthcare provider, one of your ultimate goals is to provide your patients with the most up-to-date information in any medical situation. As the news and updates of Novel Coronavirus (COVID-19) continue to spread and grow, we understand that your patients and potential patients will begin asking questions, so the best course of action is to be as proactive as possible. Here are a