Freshpaint
Protect patients and your organization with privacy-first healthcare marketing
In today’s digital age, effective marketing is essential for medical practices, hospitals, and all healthcare organizations. However, the risks associated with data breaches and privacy violations are also rising. We offer a unique solution combining powerful digital marketing strategies with robust data protection measures, ensuring your organization can thrive in the digital marketing landscape while safeguarding patient information and minimizing legal risks.
Onspire Health Marketing is a trailblazing healthcare marketing agency that understands the importance of data security. Our partnership with Freshpaint sets us apart from other marketing agencies, ensuring your organization has the tools to protect patient privacy and reduce compliance risks.
We are proud to offer this exceptional level of protection to our clients, empowering organizations like yours to stay on the right side of industry standards and keep patient information safeguarded. Experience the peace of mind that comes with privacy-first digital marketing.
Why Freshpaint?
Simply put, Freshpaint is a best-in-class Healthcare Data Privacy Platform for healthcare providers. Without exception, we offer the absolute best solution to our clients.
Freshpaint offers the tools needed to enable high-performance marketing while safeguarding patients’ data. Unlike pixels or generic Customer Data Platforms, Freshpaint has easy-to-use governance features to prevent the sharing of Protected Health Information (PHI) with untrusted third parties like Google and Meta.
Maximize your reach and minimize your risks. Choose Onspire for effective, privacy-first marketing.
How your data is protected
Certain tracking technologies, like those used by Google Ads, Bing, and Meta/Facebook, do not meet HIPAA scrutiny because of the sensitive data they have unlimited access to when they are loaded on your site. This means patient information may not be protected and improper handling of this sensitive information can lead to lawsuits and other legal consequences.
Freshpaint replaces risky tracking technologies and gives you the tools to remove sensitive user data before it’s sent to advertising and analytics tools. This ensures all patient information remains private and secure, while still allowing your marketing team to access the insights they need to drive effective campaigns.
Talk to us about how our marketing protects your patients and your organization.
Taking data protection seriously
Failing to protect patient data can lead to severe consequences, including hefty fines from regulators and costly class-action lawsuits.
The privacy and compliance solution at Onspire Health Marketing mitigates risk by protecting patient data from unauthorized access.
