Patient-Centric vs. Consumer-Centric: Strategy Becoming Key for Rural Hospitals to Thrive
For rural hospitals and healthcare providers, understanding patients – who they are and how they interact with you, each other and your larger urban center competitors – is an important aspect of patient experience and marketing strategy. While patient care is, of course, always the top priority, the goals of being patient-centric and consumer-centric are not mutually exclusive. In fact, evaluating your healthcare marketing strategy
November 15, 2023