Brand Audits Reveal What Healthcare Brands Are Really Saying
Brand is about what you do, who you are. It’s your DNA. Why is it then that so many still consider brand to be about the look, the feel, or the words on a page? Ask yourself this: The clothes you wear create an impression, but do they fundamentally change who you are? No. The same is true with brands. At Dobies Health Marketing, we
May 10, 2010